How to sell tickets on Stubhub
2/18/26
Robert Hall
E-commerce consultant
StubHub is an online platform for buying and reselling tickets to live events, including concerts, sporting events, theater performances, and shows. The platform acts as an intermediary between sellers and buyers, helping ensure secure transactions.
In this article, we’ll walk through the entire seller journey on StubHub, from creating an account and publishing your first listing to receiving payment. You’ll also learn which mistakes most often lead to sanctions and how to minimize risks while scaling your sales.
Contents
How to sell tickets on StubHub
Below is a step-by-step guide to selling tickets on StubHub, from creating an account to publishing your offer. Follow these instructions carefully to avoid mistakes and potential penalties.
Sign in or create a StubHub account
Click Sign In in the top-right corner of the homepage on the official StubHub website.
If you already have an account, log in. You can also sign in with Facebook, Apple, or Google.
If you don’t have an account, select Create an account.
Enter your first and last name, email address, and phone number.
Create a password.
Confirm your registration via email or SMS.
To receive payouts for sold tickets, you can add your payment details right away:
Go to Profile, then Settings.
Select Add new payout method.
Enter the verification code sent to your email.
Choose your payout method: bank transfer, PayPal, or Payoneer card.
Enter the required payment details.
Important: The name you provide for your StubHub account must match the name specified for your payout method.
Enter ticket details
Click Sell on the homepage.
Search for your event by name, performer, city, or venue.
Select the correct event.
Enter the number of tickets, ticket type, section, row, and seat numbers.
Set the price
To stay competitive, consider: how popular the event is, how soon it’s taking place, current demand on the platform, and the quality of the seats. StubHub may suggest a price or show similar listings for comparison.
Note: The listed price is per ticket.
Choose a delivery method
There are three delivery options available on StubHub depending on your ticket type:
Mobile Transfer. The ticket initially remains in the seller’s account (for example, in the Ticketmaster app). After the sale, you officially transfer it to the buyer using the Transfer button. The buyer receives the corresponding email, accepts the ticket, and it appears in their account and mobile app.
Electronic Ticket Upload. Used when you already have a ticket file (usually a PDF with a barcode). After the sale, you upload the file to StubHub, and the buyer downloads it.
Physical Delivery. If you’re selling a paper ticket, you must ship it via mail or courier. Tracked shipping is typically required, and you’ll need to enter the tracking number into the system. Without it, you cannot complete the sale.
StubHub sets a delivery deadline and provides instructions for each method. Missing the deadline may result in penalties.
Review and publish
Before publishing, double-check:
Event date and time
Section and seat numbers
Ticket quantity
Price
Delivery method
Review StubHub’s fees, then click Publish.
Once published, your offer becomes visible to buyers.
How to sell tickets on StubHub using an anti-detect browser?
StubHub and similar platforms actively monitor resellers. If their system detects that one person is operating multiple accounts, all those accounts may be suspended, which can be especially frustrating if sales are strong or payouts are pending.
To reduce this risk, some sellers employ anti-detect browsers, such as Octo Browser. Here’s how it helps with selling tickets on StubHub:
It prevents account linking. An anti-detect browser creates a unique digital fingerprint for each profile, modifying technical parameters such as operating system version, browser configuration, fonts, screen resolution, and more. This makes it much harder for StubHub to link multiple selling accounts.
It isolates profiles. Even if one account is suspended, others remain unaffected because they appear to belong to different sellers.
It enables scaling. Octo Browser allows you to create and manage dozens or even hundreds of accounts from a single device.
How to create multiple StubHub profiles in Octo Browser
Log in or create an account on the Octo Browser website.
Download and install the browser.
Purchase a subscription.
Create a profile by clicking Quick Profile, and the system will automatically select optimal settings.
Set up a proxy. You can:
Add a third-party proxy by clicking Set a new proxy and entering the corresponding IP address, port, login, and password.
Purchase a proxy directly in Octo Browser. First, buy proxy traffic by clicking Add Proxy, select a desired provider, click Top Up, then Buy Traffic. If you have Octo tokens, you can use them; otherwise, you’ll need to top up your account. Afterward, connect the proxy to the profile by clicking Set a new proxy.
Launch the profile by clicking the Start button next to its title. A new browser window with the running profile will open.
Log into your StubHub account in that window and start selling tickets on StubHub.
Important: Each StubHub account must have a separate Octo Browser profile. Repeat these steps for every additional account you would like to manage.
Can I sell Ticketmaster tickets on StubHub?
If you have an electronic ticket with the Mobile Transfer feature enabled, you can resell it without issues. You simply transfer the ticket to the buyer through Ticketmaster by entering the new owner’s name and email address.
However, some events are marked as non-transferable, often high-demand concerts, corporate shows, premieres, or private events. In such cases, Ticketmaster technically blocks transfers. Selling these tickets on StubHub would violate platform rules.
Additionally, ticket resale may be regulated by law in certain countries. Before listing, check your Ticketmaster account to ensure the Transfer button is active. If it is, you can safely sell the ticket. If not, it’s best not to list it to avoid penalties.
Common mistakes to avoid when selling tickets on StubHub
Incorrect ticket details
Entering the wrong section, row, seat, or date, even accidentally, can result in buyer complaints. StubHub typically sides with the buyer and may charge penalties or require you to cover price differences.
Selling non-transferable tickets
If the Transfer function isn’t active or is restricted and you’re unable to deliver the ticket after a sale, StubHub may treat this as a failure to fulfill the order and impose financial penalties.
Missing delivery deadlines
Every listing has a strict delivery deadline. Even minor delays can lead to fines or account restrictions.
Double-listing on multiple platforms
If you sell the same ticket on two platforms, one buyer will be left without a ticket. For StubHub, this is a serious violation and may result in penalties exceeding the ticket price.
Pricing errors
Whether you intentionally overprice or accidentally miss a digit, StubHub does not differentiate. Once sold, the price cannot be changed, and you must honor the transaction.
Alternatives to selling tickets on StubHub
In addition to StubHub, several other platforms allow ticket resale:
Vivid Seats. Similar functionality, wide event coverage, interactive seating charts, and a buyer rewards program.
SeatGeek. Aggregates listings from multiple sources, allowing buyers to compare offers easily.
TickPick. Transparent pricing with no hidden fees shown at checkout; buyers can negotiate or participate in auctions.
Gametime. Focuses on last-minute ticket sales for upcoming events.
CashorTrade. A more community-driven platform where tickets are often sold at face value.
Social media and fan groups (e.g., Facebook or Telegram communities). No platform fees, but higher fraud risk.
Conclusion
To successfully sell tickets on StubHub, you need to:
Enter accurate ticket details;
Set a competitive price;
Meet all delivery deadlines;
Before publishing your offer, double-check the section, row, seats, date, delivery method, and fees.
You may only sell tickets that can actually be transferred. If the Transfer button is active in Ticketmaster, the ticket is eligible. If it’s marked as non-transferable or restricted by the organizer, it should not be listed.
Violations such as incorrect details, missed deadlines, or duplicate listings can result in penalties, restricted access, or frozen payouts. StubHub fees typically range from 10 to 15%, and payouts are released after the event takes place.
For scaling and reducing the risk of account suspension due to multi-accounting, some sellers use anti-detect browsers, such as Octo Browser, to create isolated profiles for securely selling tickets on StubHub.
FAQ
How much does StubHub charge to sell tickets?
StubHub typically charges sellers 10–15% of the ticket’s sale price. The exact percentage may vary depending on the country, event type, sales history, account status, and payout method. Listing tickets itself is free; the fee applies only after a successful sale.
When do I get paid after selling tickets on StubHub?
Payouts are issued after the event has taken place, usually within up to 8 business days, provided there are no delivery issues or buyer disputes.
Are there restrictions on ticket types?
Yes. You can only sell tickets that can technically be transferred to the buyer. For example, if the Transfer feature works in Ticketmaster, the ticket can be resold. If the organizer has prohibited transfers or the ticket is strictly non-transferable, resale is not allowed.
Does StubHub provide shipping for physical tickets?
You can sell paper tickets through StubHub. The platform provides shipping instructions and sets a delivery deadline, but the seller is responsible for shipping the physical ticket.
