How an Anti-Detect Browser Helps a Media Buying Team Stay Afloat Amid Bans

23 APRIL 2025 AFFILIATE MARKETINGCASES
Как антидетект-браузер помогает медиабаинг-команде оставаться на плаву в условиях банов
Marsa team
Media-buying holding
Working with offers in affiliate marketing is a multi-faceted process that includes analysis, preparation, testing, and scaling. At each stage, a media buying team faces challenges and risks. In this article, Marsa Team, official partners of Octo Browser, share their work approach: from choosing a niche and offer to configuring the anti-detect browser and preparing for campaign launches. You'll learn what solutions Marsa Team uses, how they build campaign flows, and how they ensure stable team operations.
This article was prepared in collaboration with Marsa team.
Marsa team is a media-buying holding that provides maximum opportunities for team growth and development.
As a holding company working with various traffic sources (Facebook*, PPC, ASO, and SEO) we always account for potential ban risks and aim to minimize them. Our top priorities are account protection and campaign stability. This is where Octo Browser becomes indispensable. But let’s look at the whole process step by step.

How Platforms Fight Mass Campaigns

Facebook* and Google use advanced detection algorithms that analyze hundreds of parameters to identify undesirable advertisers.

The first thing they monitor is user behavior. If an account starts creating ad campaigns, changing payment data, or launching large budgets right after registration, it instantly raises red flags. Real users don’t behave like that: they explore the platform gradually, engage with content, comment, follow pages. Aggressive actions signal unnatural behavior, which increases the chances of being banned.

Another critical factor is the analysis of cookies and local storage. Even if you clear these before creating a new account, Facebook* and Google can still track so-called "zombie cookies" and residual data, linking it to previously banned accounts. Normal users don’t clear cookies regularly, and when advertisers do, it immediately attracts platform attention.

Tracking also plays a major role. If multiple accounts are created from the same IP address or accessed by different users from that IP, the platform sees it as suspicious. VPNs or regular proxies don’t help much, as algorithms can detect such connections and flag them. Algorithms also analyze connections between accounts: shared payment methods, devices, behavior patterns. Even if accounts have different data, similar behavior or overlapping IPs can trigger bans.

Traditional spoofing methods like cookie clearing or VPNs are no longer effective. Clearing cookies just tells the platform that you're trying to hide something, and VPNs often use public IPs that are already flagged. To truly avoid detection, you need to change not just your IP address but also your digital fingerprint, including WebGL, Canvas, fonts, audio devices, and other unique identifiers.

That’s why one of the key tools in our work is our preferred anti-detect browser, which we use together with proxies, trackers, and account farming. This comprehensive approach allows us to bypass platform restrictions and scale ad campaigns effectively, avoiding situations where a single banned account breaks the entire campaign chain.

Problems Media Buyers Face Without Anti-Detect Browsers

Without specialized tools, affiliate marketing becomes a survival game. Platforms increasingly deploy multi-layered detection systems. Here are some of the most important ones:
  • Browser fingerprints: unique combinations of system data, plugins, screen resolution, fonts, etc.
  • Activity history: where the user logs in from, what actions they take in the ad account, what devices they use.
  • IP address and geolocation: using the same IPs across multiple accounts or suspicious location changes.
As a result, even with high-quality accounts and proxies, the absence of an anti-detect browser can lead to mass bans, ad account restrictions, lower trust scores, and instability in operations.

Other critical parameters that need to be accounted for include WebGL, Canvas, fonts, and media devices.

WebGL and Canvas are technologies used by browsers for graphics rendering. These parameters are unique per device, and platforms use them as part of fingerprinting. If two different accounts run with the same WebGL and Canvas fingerprint, it immediately raises suspicions. Anti-detect browsers allow you to modify these settings and create unique profiles for each account.

Fonts and media devices are also analyzed. Facebook can see which fonts are installed and which audio devices are connected to your system. Regular users rarely change these settings, so any deviation might trigger suspicion. Anti-detect browsers let you control these parameters, making each virtual device unique.

Types of Proxies and How They Help Affiliates

Proxies do more than just spoof your IP address; they help emulate natural user behavior. The common types of proxies include:
  • IPv4 proxies: a classic option, but often detected due to high usage.
  • IPv6 proxies: can perform better but aren't supported by all platforms.
  • Residential proxies: IPs of real users, much harder to detect or block. They create the impression of a “real” user.
  • Mobile proxies: the best option for Facebook, as mobile networks dynamically change IP addresses, reducing detection chances.
Most commonly, successful media buyers use mobile and residential proxies in combination with an anti-detect browser. This setup makes accounts appear as natural as possible.

How to Track the Behavioral Factor of an Account

Simply creating an account and immediately launching ads is a straightforward path to a ban. We analyze the behavioral factor of each account, monitoring how closely it resembles a real user. For example, before launching ads, an account must go through a warm-up (preparation, also known as farming) process:
  • We simulate natural activity: likes, follows, feed browsing.
  • We give the account time to mature instead of immediately adding payment data.
  • We use different behavior scenarios to prevent accounts from looking identical.
For analysis, we use specialized trackers and automated solutions that monitor account actions, lifecycle, and the likelihood of being flagged.

How an Anti-Detect Browser Helps Avoid Bans

We’ve tested several solutions and can confidently say that Octo Browser is great for PPC, as confirmed by our contextual advertising team. This browser allows you to:

  • Emulate real browser environments, creating unique profiles for each account that platforms don’t recognize as reused on a single device.
  • Work safely as a team: ad accounts can be quickly shared within the team without the risk of device binding and subsequent bans.
Octo Browser
  • Use different proxies for each profile: critical when working with large budgets and scaling ad campaigns.
Octo Browser

Case Study: How We Scaled a PPC Funnel and Avoided Bans with Octo Browser

In one of our campaigns, we tried scaling funnels to different geos and faced mass ad account bans in Google Ads. We had a team of five media buyers, each working with a separate set of accounts, but the system quickly identified links between them. Even using high-quality proxies, accounts were blocked either during verification or right after the first budget was spent. We needed a solution that would let us work with dozens of ad accounts without being flagged by detection algorithms.

We used Octo Browser to create unique, unlinked profiles for each advertising account. For each fingerprint, we set up individual parameters such as WebGL, Canvas, audio devices, and fonts.

Additionally, we used residential proxies tied to specific geolocations to make account logins look as natural as possible.

The workflow changed. Each media buyer could now launch ads using a unique Octo profile, without the risk of overlapping IPs and browser fingerprints.

We developed a strict protocol for working with accounts:
  • Use only the corresponding profile for logins;
  • Cookies and cache are stored separately;
  • All actions go through verified proxies.
Octo Browser
This allowed accounts to “age” naturally and Google’s algorithms to perceive us as independent advertisers.

The results were immediate: the average account lifespan increased from 3-5 days to 30+, and the cost-per-click dropped by 20% thanks to higher account trust. We scaled campaigns without risking mass bans and quickly transferred profiles within the team without losing access to working accounts.

Using Octo Browser combined with the right account management strategy gave us the ability to significantly increase traffic volume without risking bans across the entire infrastructure. This clearly proves that anti-detect browsers in media buying is not just a convenience, but a critical tool for stable operations and growth.

How This Impacts ROI, CPM, and CPC

Using anti-detect solutions helps significantly reduce CPM (cost per 1,000 impressions) and CPC (cost per click). When fingerprints are configured correctly and paired with the best proxies, accounts are more stable and run with lower ban risk. This enables advertisers to use more aggressive strategies, like increasing testing budgets or quickly scaling successful campaigns.

With Octo Browser and carefully chosen proxies, CPM can drop by 15–25%, and CPC by 10–20%. This is because Facebook and Google algorithms begin to “trust” accounts that maintain consistency and behave like real users. The more “natural” an account behaves, the less likely it is to be blocked or flagged for additional review. This directly reduces ad costs, as platforms lower pricing for accounts with a high trust level.

Once we began using Octo Browser, we saw a significant increase in ROI (return on investment). Depending on fingerprinting configuration and proxy type, our ROI grew by 20–35%. This was due to avoiding bans and reducing operational costs tied to account recovery and relaunching. We scaled successful campaigns faster, as accounts lasted longer and performed better. All combined, this led to more conversions, and, consequently, higher returns on investment.

Conclusion

For media buying teams, anti-detect browsers are not just a convenient solution: in fact, they’re essential for ensuring stable traffic flows, safe scaling, and protecting advertising assets. Without them, any strategy becomes vulnerable, and long-term efforts risk turning into short-lived gains. In this context, as a holding company, we know that only with cohesive teamwork, combining the experience and knowledge of each team member, we can minimize risks and ensure workflow continuity despite bans and blocks.

At Marsa Team, we always work with experienced specialists with not only theoretical knowledge but real-world expertise of solving complex challenges. For us, the key is not just using anti-detect solutions, but knowing how to work effectively as a team, where everyone contributes to success, and risk is shared collectively.

If you’re interested in our expertise, lifehacks, and best practices, be sure to join our Telegram channel. We regularly share valuable insights, useful tips, and the latest news from the media buying world. Don’t miss your chance to stay up to date with the latest trends and tools.

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